Leading Global Social Retailer Continues Growth with Entry into 22nd Country
NEWPORT BEACH, Calif. July 12, 2016 /PRNewswire/ — Modere, the first social retailer to create a safe and forward-thinking approach to overall wellness, today announced it has launched in Italy. This expansion marks the company’s 22nd country, with a large organization of established local Social Marketers that will promote its products and unique business model.
In connection with the launch, Modere hosted an event for hundreds of Social Marketers and customers in Rome. There, they had the opportunity to discover Modere, its “Live Clean” philosophy and incredible breadth of new product offerings, including the innovative Modere I/D anti-aging skincare system, a prestigious personal care line, health and wellness supplements and home care.
“Italy is an ideal market for the Modere brand,” said Robert Conlee, Chairman and CEO of Modere. “Our Italian consumers are fashionable, high-tech and in search of healthier and safer alternatives for the products they put in their homes. The response has been overwhelming, and we look forward to enabling local entrepreneurs to access the $3 billion Italian direct sales market with our unique social retail business model.”
Modere, a portfolio company of Z Capital Partners, L.L.C., the private equity management arm of Z Capital Group, has created a modern business opportunity for everyday entrepreneurs. The Italian market is well-positioned to capitalize on the changing retail environment to help create a new industry, which caters to the savvy, modern shopper. Modere is changing the way people purchase and shop for their everyday essentials. As the first social retailer, Modere provides its product enthusiasts the opportunity to share and promote the brand, while earning credits, rewards, income and experiences.
Modere products are now offered online at www.modere.eu.